How to become a Digital Marketing Professional
Interested in becoming a Digital Marketing Professional?
Wondering what is the best way to go about it?
Digital Marketing Professional Lead Instructor, Holly Lawton shares the best way to dive into this dynamic field.
There are so many options available: one-off workshops, free online courses, MBA and degree programs with digital specializations along with online certification exams such as Google Adwords and Analytics and Hubspot to name a few.
When there are so many options for digital marketing courses available, it becomes so hard to know if you are making the right choice.
I’ve worked in marketing for over ten years, to be honest, I’m not sure I’ve ever used my Marketing Degree in practice. Everything I learned was from my work experience. I was lucky to have a great coach, but I had to teach myself digital marketing.
If you have ever tried to self-teach, it’s a very long and hard process. If you hit a wall, it’s tough to find the answers you need. Yes granted, there are a lot of online courses and resources, but half the time you’re left guessing if you’re actually doing it right!
It’s amazing how many people aren’t.
The most important thing you need to become a true digital marketer is experience.
But how do you get digital marketing experience?
There are so many grads with no hard skills to enter the workforce, plus individuals that are so keen to learn, but have nobody to give them that break to get that key experience.
This is what makes RED Academy so different to any other learning opportunity. It’s why even in the short-time we’ve been open we’ve been able to help our grads get hired.
Everything we teach here is project based. That means you are actively learning from day one. No lectures. No essays. No old-school crap. Real-world projects, with real businesses.
The course enables you to gain tangible skills that enable you (yes even after only 12 weeks) to hit the ground running and get you on that career path you’ve always wanted. Having not only the technical skills like adwords and analytics, but the ability to make strategic decisions using critical thinking, will put you head and shoulders above other applicants.
What makes RED Academy’s Digital Marketing Professional Course so successful?
Digital Marketing Professional as a course is so successful, that at the 10 week mark of our current cohort, a quarter of our class already have jobs lined up directly after the course ends. We have employers like Yellow Pages continually coming back to ask for more grads. “The RED digital marketing grads represent the best equipped new grads in the industry“. John Hawkins, Yellow Pages.
But that’s enough from me – hear from some of our (soon to be) awesome grads who are about to start work as Digital Marketing Professionals (and I couldn’t be prouder):
RED Digital Marketing Professional (soon to be) Graduates
Current Student: Will start as Online Marketing Coordinator at Snug Vest July 4th.
Doing Before Red: Customer Solutions Expert at Shaw Telecommunications
“Being at Red has made me the person that I have wanted to be for a long time. The skills, the confidence and the connections that I have developed here helped me in reaching some major life goals in the span of three months and that is how I ended up working for Snug Vest. Thank you Red Academy! Your program is a life changer.”
Current Student: Will be starting a new job with GLOBE Series as their Marketing Director on July 11th.
Before RED: An Entrepreneur/Freelancer in lead generation
“RED gave me the skills and knowledge I needed in order to be competitive in the job market. If it were not for RED’s Digital Marketing Professional program, I would never have had the confidence to apply for my dream job. I’m thrilled to report that I recently signed a contract for a Marketing Director position and I have RED to thank for it!”
Current student – will start new role as SEO Specialist at Daily Hive in July
Before RED – Makeup artist at Nordstrom
“RED provided me with both technical and soft skills and helped me determine my personal market value. The hands on experience I got allowed me to go into my interview with the confidence I needed to land my job!”
Thinking about a career in Digital Marketing? Come in for a 1-on-1 discussion with our Lead Digital Marketing Instructor.
Email us to learn more: [email protected] or contact:
Vancouver: 778 379 7175
Next Professional Course Starts July 4th.
For More Info, Visit Here.
Toronto: 647 793 2333
Next Professional Course Starts July 25th.
For More Info, Visit Here.
With over 10 years full-circle marketing experience, working across multiple b2c and b2b campaigns, Holly brings her passion for digital marketing to the Red Academy.
Originally from the UK, Holly has worked in a wide varied of industries. From consumer campaigns like the world’s largest dog show Crufts, BBC Kids and live entertainment, right through to food and drink trade events, global telecommunications conferences and a worldwide shipping broker – proving that digital marketing can be applied successfully to any company, in any market.
Holly cycled the pacific coast from Vancouver to Tijuana blogging all the way and in London, was a singer in a band. You will still catch her cycling around the city and maybe even singing…